Google Optimized Itinerary Structure for a Tour Operator Website

Google Optimized Itinerary Structure for a Tour Operator Website

A good google optimized and user friendly itinerary must follow the following structure and flow

  1. It must contain a title that summarize the whole itinerary in less than 60 characters with spaces. The title must contain at least three parts which are 1) duration, 2) activity and 3) destination/location for the attraction
  2. Associate with Featured image or gallery or slideshow of image size between 1366px to 1920px width fine texture and most relevant to the itinerary on question
  3. Put the  itinerary summary, briefing or highlights in one, two or three words
  4. It must also contain an itinerary summary or highlights, pinpointing the important parts of your itinerary to enable the reader understand the whole itinerary before continue to read the whole page
  5. Provide the subheading of all day activities descriptions
  6. Provide the subheading for day activities that summarize the whole day itinerary in less than 60 characters with spaces
  7. Provide also the day activities summary or highlights, pinpointing the important parts of your day program to enable the reader understand the whole day allabouts
  8. At the end you can optionally provide the itinerary indicative price or full price
  9. Associate with itinerary pricing terms highlighting what the price include and what not
  10. At the end provide the booking request form and or online payment link

Below is the attributes of the above mentioned sections:

1.) The title is the title meta tag in html format at the HEAD section and must also form the page main HEADING with H1 status

Example

7 Day Safari to Tanzania, Kenya and Uganda

2.) The featured image or gallery or slideshow of image size between 1366px to 1920px recommended and this depend on the layout of the website and targeted screens resolutions. This suggestions based on the fact that most resolution as on 18 Feb 2018 is between 1366px to 1920px. The image must be in png, gif or jpeg with alternative text well written with keyword that explain all about the image.

3.) The Summary, Highlight, Briefing subheading is the H2 heading that introduces the itinerary to the reader. it must be short, capturing the important parts of the whole itinerary. Normally this type of heading must be in H2 with fewer word at around one, two or three

Example

Program Summary

Itinerary Highlights

Itinerary Briefing

4.) Content description here in form of paragraph, table or bullets

Example

  • Itinerary duration: 7 days
  • Program timing: June to February each year
  • Destinations: Tanzania, Kenya and Uganda
  • Destination activities: Gamedrive, nature walk, Cultural tour, Gorila tracking
  • Enroute activities: shopping, historic site visit,
  • Max number of people: 6
  • Safari packlist: The luggages must be as light as possible, Camera (optional), Safari boots and clothes with light colors like khaki etc (2 trousers, 2 shorts, 2 tshirt and 5 underwears, pyjamas, swimming costume, flip-flops or sport sandals (public showers, airing feet), 5 pairs of socks, sunshine hat and glasses for dust prevention, binoculars (optional) and shoelaces. More items are found in the main page of Safari packlist

5.) Provide also the sub heading for all day activities and it must be short like one, two or three words

example

Detailed Itinerary Description

6.) Provide the sub heading in H3 for each day activity and it must be less than 60 characters with spaces

example

Day 1: Guest Arrival and Safari Briefing

7.) Provide each day details and other content description for day one here in form of paragraph, or bullets

example

  • Pickup guest at the Airport and transfer to the hotel in the starter point
  • Explain to guest the whole safari highlights and requirements
  • Overnight stay ready for the next day travel
  • Travel from starting point to destination 1

Repeat the same for the other days

8.) Indicative prices subheading in H2

Example

Indicative Price

9.) Indicative prices details in form of sentence or table

Example

The price are estimated based on the number of people travelling and the total duration taken to finish the safari

  • One person = US$ 1500
  • 2-3 persons = US$ 1400/person
  • 3-6- persons = US$ 1300/person
  • 7-10 persons = US$ 1200/person
  • Above 10 please contact us

10.) Pricing Terms subheading in H2

Example

Pricing Terms

11.) Pricing Include and Exclude Terms subheading in H3

Example

Price Include

12.) Pricing Include Terms content description for price include here in form of lists

Example

  • Pickup and transfer from and to the airport to the startup or ending point
  • Full board accommodation as per itinerary
  • All park fees
  • 4 Wheel Drive with a driver and first AID Kit
  • Safari lunch box and waters
  • Add to this list according to your policy

Price Exclude

  • Vaccination fee
  • International travel
  • VISA and related fees
  • Extra cost caused by itinerary change by client
  • Expenses of personal nature
  • Expenses not mentioned in include list
  • Add to this list according to your policy

13.) Booking and or online payment subheading in H2

Example

Request booking for this itinerary now

Pay online this itinerary to book now

Put here the Booking Form or link to online payment

Web Designer, Technician Position in Arusha, Tanzania

Job Title: Web Designer/Technician

Report to: MD

Company: InfoCom Center

About InfoCom Center Limited

InfoCom Center Ltd is a small website reseller company in Arusha offering to clients the following products.

  • Domain registration
  • Webhosting
  • Web design
  • Search Engine Optimization and Online Marketing
  • Website maintenance and general website management
  • Web content creation and optimization
  • Consultancy and Training

InfoCom Center Ltd is looking for the young, enthusiastic and self driven web technician with basic knowledge in internet, website and related technologies to serve client in Arusha and neighboring regions in Tanzania

Job Summary

Plan, design, create, optimize and maintain InfoCom Center and client’s websites

Responsibilities

  • Meeting with clients to discuss their requirements /project progress and or clients feedback and generate relevant reports
  • Developing client website design project according to client needs assessment
  • Writing and editing web content by observing and honoring copyrighted content
  • Designing webpage layout using html5, css3 or open source CMS like WordPress, Joomla and Drupal plus the commercial one like expression engine etc
  • Solving client related problems
  • Create and manage backup website data
  • Perform any other duties as may be assigned by his/her supervisor

Required Attributes

  • Curious and lover of websites and related technologies
  • Curious, easy and fast learner
  • Curious, easy and fast to capture latest technologies
  • Curious and eager to learn and advance his/her career
  • Independent and yet curious, ready to work as a team
  • Hard working person who is eager to work beyond working hours
  • Customer centered person

Qualification and Requirements

  • Fundamentals knowledge of web and graphic design
  • A holder of basic certificate or diploma in Web design, development, IT or related field from recognized institution.
  • Added Advantages
    • Video editing, animation and general multimedia skills
    • Content management skills
    • Database Management skills
    • General webpage coding awareness
    • Conversant with web mobility technology
    • Conversant with popular web server technologies like cpanel, apache, linux, windows server, WHM, MySQL, PHP, etc
    • Conversant with SEO and related website optimization techniques, tactics and tricks
    • Conversant with website hardening and related website security

Compensation

Attractive compensation awaiting for the right candidate

How to apply

Send your current CV to

info@infocomcenter.com

Application Deadline

30 days after the first appearance of this advert

Electronic and Postal Communication Act 2010 and Electronic Communication Numbering and Addressing Regulations 2011

Electronic and Postal Communication Act 2010 and Electronic Communication Numbering and Addressing Regulations 2011

The section 79c of The Electronic and Postal Communication Act no 3 of 2010 together with the Electronic Communication Numbering and Addressing Regulations of 2011 provides the legal information about the legal assignment, the registration and usage of dot-tz (.tz) domain names and the relevant compliances, offenses and penalties in Tanzania.

The act and relevant regulation requires all business in Tanzania to register and use domain names with tz ccTLD as described below.

Section 79c) of Electronic and Postal Communication Act no 3 of 2010

Number and electronic address assignment

  1. The Authority shall regulate all electronic communication numbering and electronic addresses and ensure efficient use by –

(a) performing proper planning, allocations and monitoring;

(b) maintaining the national electronic communication numbering and electronic address register for all carriers and operators in respect of resources which have been assigned;

(c) performing an oversight role on the management of country’s code Top Level Domain ccTLD); and

(d) maintaining electronic address register of electronic numbers assigned to service providers and their subscribers list.

Electronic Communication Numbering and Addressing regulations 2011

Use, registration and management of dot-tz electronic addresses and names

  1. Any public or business entity in Tanzania shall register and use domains with country’s ccTLD, the dot-tz.

(2) Dot-tz Electronic Communications shall be used for all official correspondences unless where proved technically not possible.

(3) The Tanzania Network Information Centre (tzNIC) shall serve both as the technical and administrative Manager of dot-tzccTLD.

(4) Any domain name with dot-tzccTLD shall be registered by tzNIC or Accredited Registrars;

(5) The Tanzania Network Information Centre (tzNIC) shall from time to time publish the list of accredited registrars on its website.

PART IV GENERAL PROVISIONS

Compliance, offences and Penalty

17.-(1) A person shall not use any electronic communication number without a certificate of assignment issued by the Authority.

(2) Any electronic communications licensee shall not cause use of any short code either on direct dialing, SMS or Unstructured Supplementary Service Data (USSD) without an authorization by the Authority.

(3) A person shall not resell or trade any kind of Electronic communication Numbers or addresses.

(4) A person who contravenes or fails to comply with the provisions of these regulation commits an offence and shall upon conviction shall be liable to a fine of not less than five million Tanzanian shillings or to imprisonment for a term of not less than twelve months or to both.

Mambo 7 Muhimu Zinazotakiwa ili Website Ipande Kwenye Google

Mambo 7 Muhimu Zinazotakiwa ili Website Ipande Kwenye Google

Kuifanya website ipande kwenye ukurasa wa kwanza wa Google watu wanaposearch keywords zinazoendana na website yako sio kazi rahisi. Kwanza website yako ni laZima ikae angalau siku 90 hadi 180 ili izoelewe na search engine bots.

Ili website au keywords za website zipande kwenye ukurasa wa kwanza wa Google, mambo kadhaa yanatakiwa kufanika.

Ufafanuzi

Google anapandisha keywords zako juu ya zingine kwa kutoa maksi. Keywords zako zikiwa na maksi za juu kuliko zingine zote itawekwa ya kwanza. Ili kuweza kutoa maksi bila upendeleo, Google ametengeneza maswali mengi ambayo yakijibiwa vizuri kwenye webpage yako keywords husika hupewa maksi. Haya maswali ndio huitwa algorithm au rules.

Googlebot ni code ambayo ina uwezo wa kutembelea webpage na kuchukua data husika kwa ajili ya kupeleka kwenye main database ya google. Hii bot nayo imewekewa masharti au rules au algorithm itakayomuwezesha kufanya kazi yake kwa ufanisi na bila kukosea.

Sasa ili website yako iingie kwenye ushindani wa kupewa maksi nyingi kwa baadhi ya keywords zake ni lazima yafuatayo yatekelezwa kwa ufanisi.

1. Taarifa za kutosha/nyingi na za kipekee unique content:

Taarifa zenye kubeba maneno yanayotafutwa kulingana na secta husika Mfano kama ni website ya utalii iwe na full itinerary content ambayo haijakopiwa popote kwenye internet
Title ya Page iwe na full title ya product mfano
7 Day Tour to Mwanza, Serenegti and Ngorongoro
Summary ya itinerary
Halafu description ya kila siku ikianza na title halafu summary of that day
Hakikisha piach zikiwekwa ziwe optimized kwa naman ya format na size. Format ziwe jpeg au png au gif. Size isiwe zaidi ya 100KB

2. Ukurasa unaoload kwa haraka na wenye code chache:

Website yako iwe na text nyingi kuliko code. Kama code zitakuwa nyingi page yako itakuwa nzito na Googlebot au bot zingine za search engine zikija zitasubiri kidogo halafu zitaondoka bila kuikagua page yako.
Code ni pamoja na html tags, javascript na css.
Muda wa ukurasa kuload unaoshauriwa ni kati ya sekunde 2 hadi 6
Ukubwa wa ukurasa ni si zaidi ya Megabyte 2
Processes requests zinazoshauriwa ni si zaidi ya 65
Pagespeed score kuanzia 80%
Haya yote unaweza kupima kwa kutumia GTMETRIX.COM

3. Menu rahisi kwa mteja na viunganishi angalau kila paragraph:

Hakikisha men imepangiliwa ili kumpa mteja urahisi wa kujua nini iko wapi. Uwe na mfumo maalum wa kuweka menu. Weka vitu vya mhimu tu kwenye parrent buttons na zenye umuhimu mdogo kwenye child buttons. Sio lazima kila kitu kilichopo kwenye website ionekane kwenye menu. Content zingine mteja anaweza kuzipata kwa kusearch. Hakisha pia uanwekla viunganishi vya kutosha na zinazoendanan na paragraph. Kumbuka viunganishi ni sehemu ya mawasiliano kwenye page. Wateja wanapoclick kwenye links zaidi wanakupunguzia Bounce rate na Google anaheshimu sana website yenye bounce rate ndogo

4. Kupandisha kwenye directories za nyumbani na nje kila wiki:

Pandisha angalau kwenye directories 10 kila wiki.
Anza kupandisha kwenye directory ya Google, BING na Yahoo
Ya Google ni muhimu zaidi na itakuwezesha website yako kupatikana kwenye Googlemap na pia kuonekana kulia mwa Google search engine kama featured listing kama inavyooshwa hapa chini kwenye screenshot hapo juu. Hii itasaidia sana kushawishi watu kutembelea website na pia kuongeza trust na reliability ya website yako. Unapolist website yako kwenye directory mbalimbali ikiwemo Google My Business hakikisha unatumia Brand name. Kama kwa mfano kampuni yako inaitwa Sunset Safaris and Travel Limited brand name hapo ni jina la kampuni yaani “Sunset Safaris and Travel Limited”. Tumia jina hilohilo bila kubadilisha. Usiwe na tamaa ya keywords kwa sababu hutapata. Hata kwenye Directories zingine na social media hakikisha unatumia brand name kama unatangaza kampuni au product brand names kama unatangaza products. Asante kama umenielewa.

5. Kupandisha na kushirikisha kwenye mitandao ya kijamii, forums, blogs nk 

Shirikisha kwenye mitandao ya kijamii angalau kila siku mara moja
Kupandisha kwenye mitandao ya kijamii haina ubishi, ukurasa wa FB au Twitter au Linkedin au Youtube au Googleplus ambao umejengwa na kufanyiwa branding pamoja na kuwa popular unaongeza kwa kiwango kikubwa reliability na trust kutoka kwa wateja watarajiwa ambao ni wapya kabisa.

6. Kuweka ulinzi kwenye website yako 

Imarisha ulinzi na usalama kwenye website yako ili isitekwe nyara au kutumika kwenye uhalifu wa kimtandao.
Kazi yote ni bure kama website yako inahackiwa na kuvamiwa kwa urahisi, kufanyiwa phishing na spamming. Website ambayo haiko salama inayofamiwa ovyo ovyo huwa mara nyingi iko offline na hivyo haitapata umaarufu wowote machoni mwa search engines. Pia website zenye virusi au ambazo hazina SSL certificates zitaogopwa sio tu na wateja bali hata browsers na Search engine. Mfano kabisa Google sasa hivi anatoa maksi za upendeleo kwenye ranking kwa website zenye ssl certificate kinyume na zile ambazo hazina.  Website yenye ssl certificate ukitembelea inaanza na https:// ikiwa imetanguliwa na kipicha cha kufuli iliyofunga pamoja na neno Secure kwa rangi ya kijani kibichi. Mfano mzuri ni hii website ya Jamiiforums.com

7. Weka monitoring system kwenye website yako:

Hii ni muhimu sana ili kujua jinsi website inavyotembelewa na pia kujua penye hitilafu au uhalifu ili usahihishe kabla haijaleta madhara makubwa.
Monitoring inasaidia ili kujua kama hatua unazozichukua zinazaa matunda na kwa kiwango gani. Itasaidia pia kujua ni njia zipi zinafanya kazi kwa ufanisi na zipi zinatia hasara tu ili ukaze buti kwenye njia zenye tija. Monitoring inasaidia pia kujua kama website yako haina shida na shida yeyote itakayoonekana inatatuliwa kabla aijaleta madhara kwenye website na ranking ya kwenye search engines.
Baadhi ya maeneo yanayotakiwa kufanyiwa website Monitoring ni:
  1. http monitoring: hii inapima kama website yako iko online kwa kurudisha code 200. Kama haiko online inabidi urekebishe tatizo haraka aidha wewe au webmaster wako. Tool nzuri kwa hii ni https://uptimerobot.com/
  2. Traffic monitoring: Hii inatoa taarifa ya waliotembelea website wanatoka wapi, wametembelea wapi kwenye website na wamekaa muda gani. Pia utapata taarifa ya watembeleaji wapya na wanaorudi. Utajulishwa pia kiwango cha wanaoclick website yako dhidi ya wale wanaokuja na kuondoka bila kuclick popote hii ndio Bounce rate. Tool nzuri kwa hii ni Google analytic
  3. Script Monitoring: Hii inakujulisha kama scripts zipi zinatakiwa zifanyiwe update au upgade. Hii itakupa fursa ya kujua ni scripts zipi ziko obsolete yaani ziko deprecated kwa lugha ya kitaalamu (Yaani inatumia libraries ambazo hazipo supported tena. Pia itakujulisha kama script zako zimebadilishwa au kuna mpya zimeingizwa, Hii ni muhimu kwa kudhibiti hacking, phishing na script tempering ya aina yeyote. Kama unatumia WordPress, Tool nzuri ni Wordfence plugin ni nzuri
  4. Keyword(s) Monitoring: kufuatilia keywords zako zilizopo kwenye first page ya Google punde zikihama ili ufanye kitu kurudisha.  Tool nzuri kwa hii ni https://uptimerobot.com/
  5. Spam Monitoring on Emails, Comments, Registration and Traffic Flooding. Kama unatumia WordPress, Tool nzuri ni Akismet  plugin kwa coments na Jetpack kwa security zinginei
  6. Website attack monitoring, brute force, database injection, Cross-site scripting -CSS na zaidi. Kama unatumia WordPress, Tool nzuri ni Wordfence plugin ni nzuri
Kwa maelezo zaidi
0755646470

How to setup email with Outlook 2007

The instructions below outline how to set automatically or manually your email with Microsoft Outlook 2007 either through POP or IMAP. It is recommended to start with auto method and if for some reason fails then go for manual method.

Auto setup

Mail application “Microsoft Outlook 2007® for Windows®” can automatically detect this email account’s settings.

  • Choose to set up a new email account in “Microsoft Outlook 2007® for Windows®”.
  • When “Microsoft Outlook 2007® for Windows®” prompts you for the email address, enter “yourusername@yourdomain.com”.
  • Use your cPanel account password as the password.

If the auto-configuration fails, please set up the account using the manual settings.

Manual setup

Secure SSL/TLS Settings

(Recommended)

Username:

emailuser@yourdomain.com

Password:

Use the email account’s password.

Incoming Server:

altar21.supremepanel21.com

  • IMAP Port: 993
  • POP3 Port: 995

Outgoing Server:

altar21.supremepanel21.com

  • SMTP Port: 465

Authentication is required for IMAP, POP3, and SMTP.

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